Take your school’s communication, reputation and crisis readiness to the next level
Take your school’s communication, reputation and crisis readiness to the next level
Join the My PR Partner Schools community.
Join the My PR Partner Schools community.
A tailored program exclusively for school leadership teams:
This impacting professional development program has been designed for busy school professionals, meaning each team member learns at a time convenient for them. Content is developed with the team’s different roles in mind, meaning your entire team will learn together to create shared language and support each other in high-stakes moments.
Affordable training, resources and PR support that enables your team to:
What you will receive as part of the My PR Partner schools program
“We have a deep understanding of the challenges schools face, having worked with over 100 schools across Australia for more than 15 years, and developed a specialist crisis communications plans for schools.
“We know the dynamics of the relationship between the school executive, board and community – particularly parents and staff – and have dealt with almost every issue a school can face.
“We are excited to bring you high quality training and resources, along with support when needed, that will assist you and your team at such an affordable cost.
“I hope to welcome you to our community of school leaders.”
The My PR Partner team
About the My PR Partner online schools program
Schools have unique challenges on a regular basis, and your team will be upskilled on how to handle them, and proactively communicate and use PR better. Your journey starts from the first month and builds over time, going deeper as your knowledge increases.
This training is designed for your entire team, and you can choose who receives it, based on the subject. This allows you to learn together and create a shared culture and language. There will also be some special content for teachers, who are a vital – and often overlooked – part of the communications team. Let’s face it – they speak to parents and students more than anyone.
Strategically, your team will learn how to:
Hone the skills that enable your team to lead with empathy, and own the narrative of your own story.
My PR Partner is backed by Australia’s leading PR company for independent and faith-based schools, CRC Public Relations
About your schools program trainers
Lead trainer, Lyall Mercer
Co-founder of My PR Partner and lead strategist for CRC Public Relations, Lyall is nationally and internationally recognised across the fields of corporate public relations, reputation and issues management, and crisis communications. He has worked with independent and faith-based schools for 15 years, spoken at numerous school forums and trained executive teams, boards and school staff in the art of effective communication and reputation management. He works with schools across every Australian state, assisting them to manage issues and protect their reputation.
Lyall intimately understands the dynamics of school community relationships and priorities, and has dealt with every issue a school can possibly face. He believes schools undervalue the vital role communication plays within education and is passionate about the independent school sector.
Specialist trainers
Lyall is joined by a host of experts in school-specific communication and issues, along with successful educators, who are all a part of the ongoing training. This offers your team a wealth of knowledge and expertise across a wide range of communication-focused topics that will help you develop strategies that resonate emotionally, powerfully connecting you with those you are leading, building trust and protecting your school’s valuable reputation.
My PR Partner Schools program plans and pricing
*All plans are by annual subscription which can be paid annually or by monthly instalments. Rates exclude GST.
