Learn from those who are highly successful in the following four public relations areas
Building your business profile, image and reputation
Effective and free PR that will increase your personal and business profile and build trust in your brand.
Protecting your reputation and managing issues in a digital, social media and activist age
A reputation takes a long time to build but can be destroyed in a moment. We will cover many important areas that will help you stay on track.
Using social media to achieve your business goals
Exploring the many different social media platforms, keys to effective results and what to avoid.
Crisis communications – planning for, avoiding and dealing with a crisis that can damage your reputation
A crisis can destroy a reputation and a company or organisation. Learn how to plan so that whatever happens, you are prepared to handle it well.
Training and Resources
Your My PR Partner subscription includes
Weekly Spotlight (All levels)
Each week you’ll receive a short but valuable email providing ongoing tips and advice to help you build your profile, grow your organisation, protect your reputation and prepare for the unexpected. These will focus on current issues and cover a different theme each week.
Benefits
This 5-minute weekly read will help you and your team to immediately implement these practical tips – to build your profile, communicate more effectively and protect your reputation.
Monthly video and audio resources (All levels)
Access powerful and practical video and audio training resources through your online subscriber portal. Every month you’ll receive two downloadable resources for the “growth, profile & social media focus” and/or two for the “reputation & crisis communications focus”. These are a combination of presentations, interviews and discussions.
The “growth” focus area features training and interviews by experts in publicity, public relations, social media, crisis communications, digital marketing, SEO and IT, leadership and branding.
The “reputation” focus area features training and interviews by experts in public relations, reputation and issues management and crisis communications, as well as specialists in areas of vulnerability – including HR, governance, law, cybersecurity, crisis management, and more. These are all areas that can lead to a reputational crisis.
Every video and audio resource is an ‘easy viewing and listening’ 20 to 30 minutes duration and will help you understand effective PR and communication, and achieve your goals and objectives.
Some video and audio resources are accompanied by downloadable written resources.
Growth focus – Building your business profile, image and reputation – View Sample
Growth focus – Using social media to achieve your business goals –
View Sample
Reputation focus – Protecting your reputation and managing issues in a digital, social media and activist age – View Sample
Reputation focus – Crisis communications – planning for, avoiding and dealing with a crisis that can damage your reputation – View Sample
Mentoring video training (All levels)
Four times per year, My PR Partner sits down for a video chat with highly regarded and successful professionals – usually from well-known organisations. These are experts within PR and management in fields as diverse as business, charities, politics and sport. They reveal exclusively for you, their strategies, thoughts, failures, successes, advice, and challenges.
Benefits
You’ll learn from the best, from those who have proven their credentials. Not only will you learn strategies that will help your company or organisation, but you’ll learn what not to do.
Monthly Q&A support
This is where the personalised power starts. Every month those subscribers who choose this option are able to submit personalised questions that apply specifically to their situation. Our panel of experts – and we go wide for questions that are a little unique – endeavour to answer each one by video. There is a specific window of time for this each month and you’ll be notified by email.
Benefits
Being able to ask a question that applies to your unique situation and need will enable you to receive a response that directly benefits you and your team. And it’s all part of the subscription for levels that include the Q&A. Nothing beats this individual opportunity.
Maintain enterprise-grade security with scheduling automation
Stay aligned with your security requirements and reduce risk across the org.
Implement and govern at ease
Eliminate the manual processes of implementing, managing user access and permissions on the platform.
